- Multinational brand of Portuguese origin of sports and outdoor items acts as main sponsor of the main world event of mountain ultramarathons.
- Trail World Championship brings to Portugal selections from more than 55 countries and will mobilize more than 500 athletes and around 20 thousand visitors.
- The elite event will take place on June 8, included in the Abutres Trail, held in Serra da Lousã.
Berg Outdoor is the main sponsor of the Trail Running World Championship, the main mountain ultramarathon world event and will be held in Miranda do Corvo, Portugal, on June 8, 2019. This trial, which is included in the Vultures’ Trail (Trilhos dos Abutres) and will take place in Serra da Lousã, brings to Portugal selections from more than 55 countries and will mobilize more than 500 athletes.
In addition to the elite competition on June 8, with 42 kilometers, the event includes the opening ceremony on June 6 and an open event on June 9 – with the same course as the World Championship, in which one thousand athletes have enrolled. Around 20 thousand visitors are expected to attend this event between June 6 to June 9.
Diana Teixeira Pinto, marketing director of Berg Outdoor, states: “After Peneda-Gerês, in 2016, the Trail World Championship will return to Portugal, and Berg Outdoor will once again be the main sponsor of the event. It’s a natural association for our brand, which since its inception has been supporting athletes and initiatives that contribute to promote sport and outdoor living, as a perfect example of this global event.”
“In addition to reinforcing the connection with our existing customers, the association with the Abutres 2019 Trail World Championships also allows us to present the benefits of our products and innovations to a growing number of people, which is an opportunity to broaden our global footprint and open up new markets,” adds Diana Teixeira Pinto.
Tiago Araújo, president of the Abutrica Association, organizer of the event, says: “We are extremely pleased to be associated with Berg Outdoor, a Portuguese brand that is increasingly present in the international market. It will certainly be an exceptional partnership and we will continue to offer the best to our participants.”
World elite put to the test in the 42 kilometer course
The Abutres 2019 Trail World Championships supported by Berg Outdoor will feature the world’s top athletes in this modality, who will have to overcome a 42-kilometer course with a positive slope of about 2,200 meters.
Trail Running has been growing exponentially worldwide, including Portugal, with thousands of athletes choosing trails and mountains for their runs.
In the Abutres 2019 Trail World Championships supported by Berg Outdoor around 1,600 participants from more than 55 countries are expected to participate in the two trials. During the event, athletes will be staying at Vila do Trail in Coimbra.
This event should receive about 20 thousand visitors, which will serve to boost tourism, services and products of the region.
More information about the event here.