BLACKYAK wins three ISPO Awards – again

Published by Mountainblog on 01/23/2018.

The high-end outdoor brand Blackyak remains on the road to success: The clothing specialist has once again won three of the prestigious ISPO Awards, underlining its position as a product leadership brand. A total of 19 ISPO Award represent the company’s innovative strength.

“It’s simply amazing that we have been awarded the most important sports industry award for four consecutive years,” says Maximilian Nortz, Managing Director International Business at Blackyak, about the success of the global collection of the outdoor apparel manufacturer. “Without the tireless commitment and great passion of the entire team this would not have been possible,” says Nortz, thanking all employees.

42 judges from 15 countries selected the best sporting goods of the next season. The newly developed Modicana Jacket, which belongs to the new MIDSHELL™ category and combines the comfort and thermoregulating properties of a mid-layer with the weather protection of a hard-shell jacket, won a Gold Award. The CORDURA(R) laminate is bonded with Merino and is equipped with ventilation openings at stratetic points, while the merino warms from the inside. Also, in the MIDSHELL™ category, the Hariana Jacket was awarded, setting a new benchmark in the field of weather protection combined with breathability.

Since Blackyak’s first collection, the developers have focused on innovations in the area of freedom of movement. It is therefore only logical to continue on this path with the new GORE® STRETCH TECHNOLOGY. The ISPO Award confirms the construction of the Brangus Jacket and Blackyak’s philosophy. Never before has a 3-layer jacket achieved a comparable freedom of movement.
“We are very proud to have won again three ISPO Awards. This encourages us to present market-ready innovations again next year,” says Maximilian Nortz.

INFO: Blackyak

Powerful and majestic, the Yak moves continuously up the mountain. Fully loaded with expedition material, these animals are used to strain and hard work. Their robust form has enabled them to survive the ice age, continuing under the most arduous conditions. They live in the Himalayan Mountains. Yak’s also benefit people in many ways. They give wool, milk, and meat. They are perfect for riding or transporting large and heavy loads. It is effectively the Sherpa of Sherpa’s. The best friend of the mountain climber. For these reasons, BlackYak has chosen the Yak as a namesake and company logo. It symbolizes the connection with the mountain climbers, the Yaks, the mountains, nature. BlackYak was founded in 1973 in Seoul / South Korea. The company aim was to make the climbing process easier for mountaineers by providing them with the best possible clothing and product. In short, BlackYak seeks to be just as valuable a companion to mountaineers as the Yaks. The development work of BlackYak benefit ambitious mountaineers, ski tourers and hikers. They all value the functional clothing of BlackYak, which offers them protection against cold, wet and wind. South Korea is the second largest outdoor market in the world. As domestic market leader BlackYak’s growth continues. BlackYak will celebrate ist market launch in Europe with a technical and functional collection with a strong focus on European style and body fit. Based in the centre of Munich, BlackYak has established it’s new European headquarters. An in-house European team with extensive global experience in the development and production of high end outdoor clothing takes care of the development of the collection, and a successful launch on the European outdoor market..