The mountain, as a metaphor of trails to be completed and goals to be achieved by adapting to external conditions and searching for the true motivation to succeed in. With the new summer collection 2014,
There was an air of celebration at this year’s OutDoor party in Friedrichshafen as the names of the 2013 Conservation Champions and Summit Members of the European Outdoor Conservation Association (EOCA) were announced.
On 11 July, Albrecht von Dewitz, VAUDE founder and EDELRID CEO, was honored with a special award: OutDoor Celebrity of the Year 2013. For the eighth time, Messe Friedrichshafen honored
Building on over 75 years of trusted and inspired product, Nordica is proud to announce its first freeski pro models in honor of TJ Schiller and Rory Bushfield as part of its 13/14 collection of skis and boots
During the first day of the OutDoor trade fair in Friedrichshafen, the European OutDoor Conservation Association (EOCA) will be unveiling the 8 conservation
The countdown is started to the eagerly awaited summer meeting for all the European Outdoor market operators and lovers. From July 11th to July 14th The Outdoor Trade Fair of Friedrichshafen, in Germany
The European Outdoor Conservation Association (EOCA) is delighted to announce that it has now signed up 100 member and partners.
This year 2013 is a special one for La Sportiva, the company from Trentino at the foothills of the Dolomites, which has been specialising in mountaineering footwear since 1928. During the OutDoor di Friedrichshafen (Germany), the
With one of the ‚darkest‘ winter seasons ever, a super-rainy springtime seamlessly handing over to a super hot California-like summer the last months have been challenging for the climbing and bike industry in Europe.
Thinking about a worldwide retail development strategy dedicated to a far seeing outdoor Brand, without taking the Asian market in consideration, sounds unreasonable especially for a Made in Italy company. That’s the reason why
