Helly Hansen’s Ullr collection, built for freeride skiers, welcomes the W Whitewall LIFALOFT™Jacket, a longer silhouette for the female free skier with pockets for days to accommodate backcountry safety equipment, hi-vis detailing for safety, and the Life Pocket™ to keep user’s phone batteries alive during extended time on snow.

The 80g of LIFALOFT™insulation gives the jacket a slim look without compromising warmth. For the men’s equivalent, look to the Straightline LIFALOFT™Jacket, offering a similar long silhouette, helmet and backpack compatible features, and the 80g of LIFALOFT™insulation to boost warmth without bulk. Taking into account that style is on par with performance to many consumers, Helly Hansen brings trending colors and materials to its ski apparel, including corduroy, plaids, and designs that mimic classic jean or shearling jackets.