Retailers are calling for more brands, and brands are seeking greater retailer participation at the trade fair. This initiative aims to facilitate proactive exchanges…
PrimaLoft, Inc., a global leader in advanced material technology, today announced its partnership with five iconic outdoor brands to introduce…
Günther Althaus (ANWR Group), Roland Auschel (adidas), Stefan Mennerich (FC Bayern München), Giulio Montemagno (AmazonPay Europe), Peter Schwarzenbauer (BMW)…
Mountainblog Europe is proud to present the promo video we created for EOS 2017. See you in Sweden next year!
At EOS 2017, Arne Strate (Marketing Director at the It’s Great Out There Coalition) explains what the campaign has achived so far and what are its plans for the future:
Karin Kreider outlines a range of short-term and long-term benefits that materialise from the adoption of sustainability standards for businesses along the supply chain…
Susan Viscon speaks about how REI is engaging its customers, vendors and nonprofit partners across the United States to put the outdoors at the centre of American life.
How to be a Game Changer in Participation, focuses on the stakeholder landscape around participation and how this has changed in the last few years – “It takes courage, commitment and a spirit of adventure to create game-changing initiatives; qualities the outdoor sector is not short of!” Kate discussed these themes and shared learnings from across her career.
What is really stopping people who like the outdoors, from getting active outdoors? What could motivate them? What do outdoor novices think of outdoors brands, retailers and the industry overall?
Haysun Hahn (Founder, Fast Forward Trending) explains why outdoor needs more fashion, design and style!
