What is really stopping people who like the outdoors, from getting active outdoors? What could motivate them? What do outdoor novices think of outdoors brands, retailers and the industry overall?
Opening up the outdoors. Interview with Sarah Grant
Posts Tagged: Italy
Outdoor also needs more fashion!
Interview with Haysun Hahn
Haysun Hahn (Founder, Fast Forward Trending) explains why outdoor needs more fashion, design and style!
Changing times in the U.S outdoor market.
Interview with Amy Roberts
Amy Roberts (Executive Director, OIA) talks about the challenges as she sees them and the way in which the OIA and the US industry is responding to such rapid change…
The Blockchain Revolution. Interview with Richard Kastelein
Richard Kastelein, publisher of Blockchain News and Blockchain Instructor for Oracle takes us on a journey to help to understand this new phenomenon.
Assosport and IOG welcome the EOS 2017. Interview with Luca Businaro and Luca Pedrotti
EOS 2017 took place in Italy (Treviso), one of the most significant country for the European outdoor. EOG who masterfully organized the event, was also supported by Assosport (Association of Italian Sporting Goods Industry) and IOG (Italian Outdoor Group).
The first step outdoors. Interview with Gabriel Arthur
People new to the outdoors no longer go for the individual pursuit of the extreme, highly challenging goal. Instead of training to climb a mountain, they are attracted by…
Val Gardena is the most popular Alpine destination in Italy
According to a recent Enit survey, the National Tourism Agency, recently reported by the national daily newspaper La Stampa, the summer season just ended can be defined….
Dolomites, a New System for a Brand Looking
to the Future
Val Gardena, after a long and elaborate process over several phases has presented a new strategy which has as its driving element the brand DOLOMITES.
Gran Festa del Desmontegar
21 – 24 September in Primiero Valley
The amazing event celebrating the end of the Summer Season with livestock coming back from mountain pastures takes place every year in Primiero Valley
Rosetta Verticale:
23rd September 2017 – Primiero Valley
The Rosetta Verticale is a competitive run with starting point in Apt San Martino di Castrozza and arrival on the Rosetta Top. A wonderful 360° panorama on the Cimon della Pala…
